Lead Generation

It takes 6 to 8 touches to generate a viable sales lead, that’s why we believe it’s vital to build an army of fans that has trust in your products. Educate, entertain and impress them – then sell your products.

 

It’s good to highlight issues, but we create content that focuses on the solutions, not the problems.

 

How we do this:

 

  • Internal bloggers – we can interview employees, ghost write their thoughts and publish
  • Use current white papers, webcasts and other content to drive ideas and downloads
  • Create fun, yet educational content using industry experts to capture their audience
  • Implement tools to build data, then market appropriate content to grow your prospect lists
  • Create paid campaigns to target specific leads on social media
  • Arming your sales team with the tools and skills they need to reach prospects in an effective way

 

“Companies that published 16+ blog posts per month got about 4.5X more leads than companies that published 0-4 monthly posts.” (HubSpot)

 

If you aren’t currently using content marketing as a lead generation strategy we can demonstrate how this has worked for businesses like you.

 

Our outsourced package is flexible, easy to manage and marketing budget friendly.

Contact us today for more information.

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